Annecy Mountains, INtensely...

The actors of the territorial development united for a common attractivity strategy
A collective union

The "Annecy Lac & Montagnes 2020" program started in 2015, was born from a common wish of the terriotial collectivities of the Grand Annecy, Sources du Lac d'Annecy, Vallées de Thônes, and Massif des Aravis. The tourism offices joined the action, and combined their knowledges and know-how to develop this exceptional territory, from lake to mountains.

One territory, three strengths

A global attractivity brand focused on tourism, and separated in 3 ways, able to converge all the energies of the territory :  orientée tourisme et segmentée en trois axes, capable de mobiliser toutes les énergies du territoire :
  • Seducing visitors thanks to an INimitable playground and a preserved nature which provides an exceptional touristic offer.
  • Value and develop the economic part with 5 excellence sectors : mechatronics, creative industries, sport & outdoor, agropastoralism, and business tourism.
  • Get into inhabitants heart who proudly represent their region through an unique way of life.